HEINEKEN officially opened its HEINEKEN Business Services India (HBS India) centre in Hyderabad on April 29, 2026, marking the brewer’s first multifunctional business services hub in Asia and its fourth globally. The facility is expected to create over 300 high-value jobs in the initial phase, with employment projected to scale to 1,600 in the coming years, according to an official release.
The 76,000 sq.ft centre, located in Hyderabad’s financial district, will deliver services across finance, digital and technology, data and analytics, and global business process transformation. It joins HEINEKEN’s existing Business Services centres in Poland, Mexico and Brazil. From Hyderabad, HBS India will support HEINEKEN’s operations across Asia Pacific and selected markets in Africa, the Middle East, and Eastern Europe, with India and Singapore serving as pilot markets, through United Breweries Limited (UBL).
Telangana’s Minister for Industries & Commerce, IT and Legislative Affairs D Sridhar Babu inaugurated the facility, alongside Minister for Prohibition & Excise; Tourism & Culture and Archaeology Jupally Krishna Rao, and senior HEINEKEN and UBL leadership.
“The opening of HEINEKEN Business Services India is an important milestone in further strengthening the fundamentals that underpin EverGreen 2030. By expanding our global business services footprint, we are supporting more efficient and digitally enabled ways of working, which brings further productivity gains and consistency across the company,” said Harold van den Broek, Chief Financial Officer, HEINEKEN, in the company’s official statement.
Ákos Magyari, Senior Director, HEINEKEN Business Services, said: “HBS India reflects our long-term commitment to creating a connected global network of Centres. Hyderabad offers deep expertise in digital, AI and business services, and we are excited to expand our capabilities from this strategic location.”
The HBS network is targeting expansion to around 3,000 roles globally across all locations by 2030 under HEINEKEN’s EverGreen 2030 strategy. The Hyderabad opening adds a Fortune 500 consumer goods name to the list of multinationals scaling Global Capability Centre (GCC) operations in India, where the GCC sector has emerged as one of the most resilient drivers of high-skill white-collar hiring through FY26.
